Cleaner rice, stronger returns: Vinarice exceeds targets in low-emission rice push

Rice fields in northern India, where Tilda’s sustainability programme is delivering lower emissions, reduced water use and improved farm yields.
Vinarice has delivered a 54% profit uplift and cut emissions by nearly four tonnes CO₂e per hectare under low-emission rice programme. (Getty Images)

PAN Group’s Vinarice has delivered a 54% profit uplift and cut emissions by nearly four tonnes CO₂e per hectare under its low-emission rice programme.

- Vinarice surpassed set targets for the imate Change-Resilient Rice Value Chain Transformation (TRVC) initiative.

- Farmers benefited from higher purchase prices, lower production costs, and improved yields, leading to voluntary and repeated participation.

- The company aims to expand to 100,000 hectares of low-emission rice by 2027.


The company announced the results of the Climate Change-Resilient Rice Value Chain Transformation (TRVC) on 19 June.

Across three crop cycles, the company recorded average emissions reductions of 3.79–3.89 tonnes CO₂e per hectare per crop, significantly exceeding typical benchmarks for the Mekong Delta.

At the same time, farmer profits rose by 54.02 per cent, nearly double the project’s minimum threshold of 30 per cent.

The performance was independently verified by US-based Regrow using a measurement, reporting and verification (MRV) system combining field-level data with satellite monitoring, with a high reliability score of 0.92 out of 1.0.

Vinarice highlighted that the third crop coincided with a sharp decline in global rice prices, yet profitability remained strong due to structural reductions in input costs.

According to the firm, seed use fell by more than 30 per cent, nitrogen fertiliser by 20 per cent, and irrigation pumping frequency dropped from eight times per crop to four or five.

It noted that with healthier crops, pesticide use was reduced, overall lowering production costs while maintaining, and in some cases improving, yields.

The project was funded by the Australian Government through the Dutch development organisation Stichting Nederlandse Vrijwilligers (SNV) in collaboration with Vietnam’s Ministry of Agriculture and Environment (MAE).

From a pilot of just 997 hectares in the first crop, Vinarice expanded more than twentyfold to 20,518 hectares in the second and 27,003 hectares in the third.

Farmers reap the benefits

For farmers, the economic impact has been significant.

“Before participating in the project, my farming costs were about 3 million VND per hectare. After joining, it’s only about 2.5 million VND per hectare (per 1,000 m²),” said Ho Thi Thuy Hang, a farmer from Dong Thap Province.

“Additionally, Vinarice buys the produce at a higher price than the market. In total, the costs are about 25 million VND per hectare, but we sell the rice for VND40m to VND50m per hectare. The total profit we earn from participating in the project is much higher than outside the project. It was a little difficult at first, but we gradually got used to it. If there’s high profit, we’ll do it.”

Such outcomes have driven voluntary adoption, with farmers returning for subsequent crop cycles without subsidies or mandatory participation.

Cumulatively, the company has reached over 48,500 hectares, accounting for around 57 per cent of the total TRVC project area and involving more than 11,102 farmers.

This rapid scaling, combined with repeated farmer engagement, suggests the model is commercially viable beyond early-stage pilots.

Verified emissions

Beyond farm economics, the verified emissions reductions provide a foundation for new revenue streams and market positioning.

Part of Vinarice’s production has been registered under the “Vietnam Green Rice – Low Emissions” label, certified by the Vietnam Rice Industry Association (VIETRISA).

This creates traceability between production practices and environmental outcomes—an increasingly important factor in export markets.

The model also positions the company for Vietnam’s emerging carbon market, expected to be operational by 2028.

Nguyen Thi Tra My, General Director of PAN Group, said the firm was planning to achieve 100,000 hectares of low-emission rice by 2027.

“This story cannot stop here; it must continue. Only when farmers are profitable, and highly profitable, can the agricultural sector develop sustainably. We have gradually perfected the high-quality rice value chain, and this is what we are most proud of,” said Nguyen.